Wednesday, August 13, 2025

Polaris of Enlightenment

“I have nothing to hide”

Mass surveillance

Ten reasons privacy matters for everyone.

Published 8 January 2025
– By Naomi Brockwell
Is there nothing in your life that is actually private and concerns you and only you?
5 minute read

Challenging the myth

“I have nothing to hide”. It’s a phrase we’ve all heard, and perhaps even said ourselves, when privacy comes up. But it reveals a dangerous misunderstanding of what privacy is and why it matters.

Privacy isn’t about hiding—it’s about control. It’s about having the freedom to decide who gets access to your data and how it’s used. Over the last decade, that freedom has eroded. Today, governments, corporations, and hackers routinely collect and exploit our personal information, often without our consent.

Worse still, the narrative around privacy has shifted. Those who value it are seen as secretive, even criminal, while surveillance is sold to us as a tool for safety and transparency. This mindset benefits only those who profit from our data.

It’s time to push back. Here are 10 arguments you can use the next time someone says, “I have nothing to hide”.

1. Privacy is about consent, not secrecy

Privacy isn’t about hiding secrets—it’s about having control over your information. It’s the ability to decide for yourself who gets access to your data.

We don’t have to hand over all our personal information just because it’s requested. Tools like email aliases, VoIP numbers, and masked credit cards allow us to protect our data while still using online services. Privacy-focused companies like ProtonMail or Signal respect this principle, giving you more control over your information.

2. Nothing to hide, everything to protect

Even if you think you have nothing to hide, you have everything to protect. Oversharing data makes you vulnerable to hackers, scammers, and malicious actors.

For example:

  • Hackers can use personal details like your home address or purchase history to commit fraud or even locate you.
  • Data brokers can manipulate you with targeted content and even influence your political beliefs, as seen in the Cambridge Analytica scandal.

Protecting your data is about safeguarding yourself from these threats and protecting your autonomy.

3. Your data is forever

Data collected about you today will still exist decades from now. Governments change, laws evolve, and what’s harmless now could be used against you or your children in the future.

Surveillance infrastructure rarely disappears once it’s built. Limiting the data collected about you now is essential for protecting yourself from unknown risks down the line.

4. It’s not about you

Privacy isn’t just a personal issue—it’s about protecting others. Activists, journalists, and whistleblowers rely on privacy to do their work safely. By dismissing privacy, you’re ignoring the people for whom it’s a matter of life and death.

For example, Pegasus spyware has been used to track and silence journalists and activists. We should be leaning in to privacy tools, supporting the privacy ecosystem, and ensuring that those helping to keep our society free and safe are protected, whether we personally feel like we need privacy or not.

5. Surveillance isn’t about criminals

The claim that surveillance is “only for catching bad guys” is a myth. Once surveillance tools are deployed, they almost always expand beyond their original purpose.

History has shown how governments use surveillance to target dissenters, minorities, and anyone challenging the status quo. Privacy isn’t just for criminals—it’s a safeguard against abuse of power.

6. Your choices put others at risk

When you disregard privacy, you expose not just yourself but also the people around you.

For example:

  • Using apps that access your contact list can leak your friends’ and family’s phone numbers and addresses without their consent.
  • Insisting on non-private communication tools can expose sensitive conversations to surveillance or data breaches.
  • Uploading your photos to a non-private cloud like Google Drive allows those in your photos to be identified using facial recognition, and profiled based on information Google AI sees in your photos.

Respecting privacy isn’t just about protecting yourself—it’s about respecting the privacy boundaries of others.

7. Privacy is not dead

For some people, “I have nothing to hide” is a coping mechanism.
“Privacy is dead, so why bother?”

This defeatist attitude is both false and harmful. Privacy is alive—it’s a choice we can make every day. Let’s stop disempowering others by convincing them they shouldn’t even try.

There are countless privacy tools you can incorporate into your life. By choosing these tools, you take back control over your information and send a clear message that privacy matters.

8. Your data can be weaponized

All it takes is one bad actor—a rogue employee, an ex-partner, or a hacker—to turn your data against you. From revenge hacking to identity theft, the consequences of oversharing are real and dangerous.

Limiting the amount of data collected about you reduces your vulnerability and makes it harder for others to exploit your information.

9. Surveillance stifles creativity and dissent

Surveillance doesn’t just invade your privacy—it affects how you think and behave. Studies show that people censor themselves when they know they’re being watched.

This “chilling effect” stifles creativity, innovation, and dissent. Without privacy, we lose the ability to think freely, explore controversial ideas, and push back against authority.

10. Your choices send a signal

Every decision you make about technology sends a message. Choosing privacy-focused companies tells the market, “This matters”. It encourages innovation and creates demand for tools that protect individual freedom.

Conversely, supporting data-harvesting companies reinforces the status quo and pushes privacy-focused alternatives out of the market. When people say “I have nothing to hide” instead of leaning into the privacy tools around them, it ignores the role we all play in shaping the future of society.

Takeaways: Why privacy matters

  1. Privacy is about consent, not secrecy. It’s your right to control who accesses your data.
  2. You have everything to protect. Data breaches and scams are real threats.
  3. Data is forever. What’s collected today could harm you tomorrow.
  4. Privacy protects others. Journalists and activists depend on it to do their work safely.
  5. Surveillance tools expand. They rarely stop at targeting criminals.
  6. Your choices matter. Privacy tools send a message to the market and inspire change.
  7. Privacy isn’t dead. We have tools to protect ourselves—it’s up to us to use them.

A fight we can’t afford to lose

Privacy isn’t about hiding—it’s about protecting your rights, your choices, and your future. Surveillance is a weapon that can silence opposition, suppress individuality, and enforce conformity. Without privacy, we lose the freedom to dissent, innovate, and live without fear.

The next time someone says, “I have nothing to hide”, remind them: privacy is normal. It’s necessary. And it’s a fight we can’t afford to lose.

 

Yours in privacy,
Naomi

Naomi Brockwell is a privacy advocacy and professional speaker, MC, interviewer, producer, podcaster, specialising in blockchain, cryptocurrency and economics. She runs the NBTV channel on Rumble.

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Facebook’s insidious surveillance: VPN app spied on users

Mass surveillance

Published 9 August 2025
– By Editorial Staff
2 minute read

In 2013, Facebook acquired the Israeli company Onavo for approximately 120 million dollars. Onavo was marketed as a VPN app that would protect users’ data, reduce mobile usage, and secure online activities. Over 33 million people downloaded the app believing it would strengthen their privacy.

In reality, Onavo gave Facebook complete insight into users’ phones – including which apps were used, how long they were open, and which websites were visited.

According to court documents and regulatory authorities, Facebook used this data to identify trends and map potential competitors. By analyzing user patterns in apps like Houseparty, YouTube, Amazon, and Snapchat, the company could determine which platforms posed a threat to its market dominance.

When Snapchat’s popularity began to explode in 2016, Facebook encountered a problem: encrypted traffic prevented insight into users’ behavior, reports Business Today. To circumvent this, Facebook launched an internal operation called “Project Ghostbusters”.

Facebook engineers developed specially adapted code based on Onavo’s infrastructure. The app installed a so-called root certificate on users’ phones – consent was hidden in legal documentation – which enabled Facebook to create fake certificates that mimicked Snapchat’s servers.

This made it possible to decrypt and analyze Snapchat’s traffic internally. The purpose was to use the information as a basis for strategic decisions, product development, or potential acquisitions.

Snapchat said no – Facebook copied instead

Based on data from Onavo, Facebook offered to buy Snapchat for 3 billion dollars. When Snapchat CEO Evan Spiegel declined, Facebook responded by launching Instagram Stories – a direct copy of Snapchat’s most popular feature. This became a decisive move in the competition between the two platforms.

In 2018, Apple removed Onavo from the App Store, citing that the app violated the company’s data protection rules. Facebook responded by launching a new app: Facebook Research, internally called Project Atlas, which offered similar surveillance functions. This time, the company paid users – some as young as 13 – up to 20 dollars per month to install the app.

When Apple discovered this, the company acted forcefully and revoked Facebook’s enterprise development certificates. This meant that all internal iOS apps were temporarily stopped – one of Apple’s most far-reaching measures ever.

In 2020, the Australian Competition and Consumer Commission (ACCC) sued Facebook, now called Meta, for misleading users with false promises about privacy. In 2023, Meta’s subsidiaries were fined a total of 20 million Australian dollars (approximately €11 million) for misleading behavior.

Why it still matters

Business Insider emphasizes that the Onavo story is not just about a misleading app. It also illustrates how one of the world’s most powerful tech companies built a surveillance system disguised as a privacy tool.

The fact that Facebook used the data to map competitors, copy features, and maintain control over the social media market – and also targeted underage users for data collection – raises additional ethical questions.

“Even a decade later, Onavo remains a case study in how ‘data is power’ and how far companies are willing to go to get it”, the publication concludes.

Amazon acquires AI company that records everything you say

Mass surveillance

Published 27 July 2025
– By Editorial Staff
3 minute read

Tech giant Amazon has acquired the Swedish AI company Bee, which develops wearable devices that continuously record users’ conversations. The deal signals Amazon’s ambitions to expand within AI-driven hardware beyond its voice-controlled home assistants.

The acquisition was confirmed by Bee founder Maria de Lourdes Zollo in a LinkedIn post, while Amazon told tech site TechCrunch that the deal has not yet been completed. Bee employees have been offered positions within Amazon.

AI wristband that listens constantly

Bee, which raised €6.4 million in venture capital last year, manufactures both a standalone wristband similar to Fitbit and an Apple Watch app. The product costs €46 (approximately $50) plus a monthly subscription of €17 ($18).

The device records everything it hears – unless the user manually turns it off – with the goal of listening to conversations to create reminders and to-do lists. According to the company’s website, they want “everyone to have access to a personal, ambient intelligence that feels less like a tool and more like a trusted companion.”

Bee has previously expressed plans to create a “cloud phone” that mirrors the user’s phone and gives the device access to accounts and notifications, which would enable reminders about events or sending messages.

Competitors struggle in the market

Other companies like Rabbit and Humane AI have tried to create similar AI-driven wearable devices but so far without major success. However, Bee’s device is significantly more affordable than competitors’ – the Humane AI Pin cost €458 – making it more accessible to curious consumers who don’t want to make a large financial investment.

The acquisition marks Amazon’s interest in wearable AI devices, a different direction from the company’s voice-controlled home assistants like Echo speakers. Meanwhile, ChatGPT creator OpenAI is working on its own AI hardware, while Meta is integrating its AI into smart glasses and Apple is rumored to be working on the same thing.

Privacy concerns remain

Products that continuously record the environment carry significant security and privacy risks. Different companies have varying policies for how voice recordings are processed, stored, and used for AI training.

In its current privacy policy, Bee says users can delete their data at any time and that audio recordings are not saved, stored, or used for AI training. However, the app does store data that the AI learns about the user, which is necessary for the assistant function.

Bee has previously indicated plans to only record voices from people who have verbally given consent. The company is also working on a feature that lets users define boundaries – both based on topic and location – that automatically pause the device’s learning. They also plan to build AI processing directly into the device, which generally involves fewer privacy risks than cloud-based data processing.

However, it’s unclear whether these policies will change when Bee is integrated into Amazon. Amazon has previously had mixed results when it comes to handling user data from customers’ devices.

The company has shared video clips with law enforcement from people’s Ring security cameras without the owner’s consent or court order. Ring also reached a settlement in 2023 with the Federal Trade Commission after allegations that employees and contractors had broad and unrestricted access to customers’ video recordings.

Now you’re forced to pay for Facebook or be tracked by Meta

Mass surveillance

Published 22 July 2025
– By Editorial Staff
2 minute read

Social media giant Meta is now implementing its criticized “pay or be tracked” model for Swedish users. Starting Thursday, Facebook users in Sweden and some other EU-countries are forced to choose between paying €7 per month for an ad-free experience or accepting extensive data collection. Meanwhile, the company faces daily fines from the EU if the model isn’t changed.

Swedish Facebook users have been greeted since Thursday morning with a new choice when logging into the platform. A message informs them that “you must make a choice to use Facebook” and explains that users “have a legal right to choose whether you want to consent to us processing your personal data to show you ads.”

Screenshot from Facebook.

The choice is between two alternatives: either pay €7 monthly for an ad-free Facebook account where personal data isn’t processed for advertising, or consent to Meta collecting and using personal data for targeted ads.

As a third alternative, “less personalized ads” is offered, which means Meta uses somewhat less personal data for advertising purposes.

Screenshot from Facebook.

Background in EU legislation

The introduction of the payment model comes after the European Commission in March launched investigations of Meta along with Apple and Google for suspected violations of the DMA (Digital Markets Act). For Meta’s part, the investigation specifically concerns the new payment model.

In April, Meta was fined under DMA legislation and ordered to pay €200 million in fines because the payment model was not considered to meet legal requirements. Meta has appealed the decision.

According to reports from Reuters at the end of June, the social media giant now risks daily penalties if the company doesn’t make necessary changes to its payment model to comply with EU regulations.

The new model represents Meta’s attempt to adapt to stricter European data legislation while the company tries to maintain its advertising revenue through the alternative payment route.

RFK Jr wants health trackers on every American within four years

Mass surveillance

Published 26 June 2025
– By Editorial Staff
"We think that wearables are a key to the MAHA agenda", Kennedy claims.
3 minute read

US Secretary of Health and Human Services Robert F. Kennedy Jr. has presented a plan for all Americans to wear body-monitoring technology that tracks their health in real time.

The measure is described as a crucial part of the national initiative MAHA – Make America Healthy Again – which aims to reverse America’s widespread public health crisis using modern technology.

During a hearing before the House Energy and Commerce Committee on Tuesday, Kennedy revealed that the Department of Health and Human Services (HHS) will launch one of its most extensive campaigns ever – to get Americans to wear so-called wearables, body-worn technology that collects health data around the clock.

– We’re about to launch the biggest advertising campaign in HHS history to encourage Americans to use wearables, Kennedy said.

Products mentioned in the initiative include FitBit, Oura Ring, and Apple Watch – popular devices that can measure heart rate, movement, sleep, and in some cases even blood glucose.

– It’s a way people can take control over their own health. They can take responsibility. They can see, as you know, what food is doing to their glucose levels, their heart rates, and a number of other metrics, as they eat it, he explained in a statement also published on the X platform.

“Key to the MAHA agenda”

Kennedy emphasized that he sees the technology as a crucial part of his vision:

– We think that wearables are a key to the MAHA agenda of making America healthy again and my vision is that every American is wearing a wearable in four years.

The Secretary, who belongs to the influential Kennedy family, often emphasizes individual responsibility for health but also links the issue to national security. During his Senate hearing, he described America’s obesity epidemic which now affects about 40 percent of the population as a threat to military readiness.

“Reduce global metabolic suffering”

One of the leading advocates for this type of technology is also President Trump’s nominee for Surgeon General, Dr. Casey Means. She is co-founder of Levels, a company that develops and sells Continuous Glucose Monitors (CGM) sensors attached directly to the skin that send blood glucose values to an app in real time.

Means claims in a blog post that “these small plastic discs” can “reduce global metabolic suffering” and provide much-needed help to the “93.2 percent of people” suffering from metabolic issues.

The food industry is also affected by MAHA. Kennedy recently revealed that Starbucks will make changes to its menu in line with the agenda – even though the company already avoids several common additives such as artificial colors, flavors, and high-fructose corn syrup.

Earlier this year, Kennedy implemented a ban on artificial colors in U.S. food production one of his first major interventions as Secretary. Critics have questioned both methods and priorities in the MAHA policy, but Kennedy sees it as a first step toward a healthier and more responsible nation.

Concerns about mass surveillance

The use of wearable health technology has raised questions about users’ right to privacy. Most health trackers collect large amounts of sensitive information including heart rate, sleep patterns, movement, and blood glucose levels stored in apps connected to companies.

Critics argue that there is a lack of clear transparency in how this data is used, shared, or sold, and that state-encouraged collection of health data risks blurring the line between voluntary health monitoring and systematic surveillance.

While Kennedy emphasizes voluntariness, some analysts warn that large-scale campaigns and technology adaptations by major companies may create indirect pressure to participate.

As more institutions such as employers, schools, or businesses adapt to health tracking, there is a risk that those who opt out may be seen as deviant, receive worse conditions, or be excluded from parts of society.

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